Message from the CEO - MMA Pioneer John Lewis Named President/Partner of Ultimate Warrior Challenge

UWSD – Ultimate Warrior Sports Development, LLC CEO S. Marcello Foran announced today that John Lewis, legendary fighter, coach, trainer, promoter and pioneer of Mixed Martial Arts -- will take on the role of President and Partner of UWC – Ultimate Warrior Challenge.

“I am very pleased to have John as President of the UWC; he is a great person and friend. Combining John’s extensive knowledge and experience in the MMA world with my background in innovative marketing and event creation, we fully intend to play a major role in this great sport,” said Foran, who also heads Florida-based UltimateVIP International.

“I have a great deal of respect for Marcello and am very impressed with his organization. I look forward to helping take the UWC to the next level,” said Lewis who will remain based in Las Vegas. “This great opportunity comes at a perfect time as the sport continues its tremendous growth and maturity into a mainstream phenomenon.”

Lewis is best known for his early involvement with the revolution and evolution of MMA, helping grow the sport from its early underground infancy to its current mainstream dominance -- “The Fight Club - Meets the Night Club.” He was the first fighter to dominate a Gracie (breaking the myth) as a UFC/MMA fighter and is also a highly-regarded trainer and coach having worked the corners of the sport’s true legends such as Chuck Liddell, Tito Ortiz, and Randy Couture, among others. After exiting as a partner from the World Fighting Alliance (WFA), which was eventually purchased by the UFC, he successfully entered into the marketing and night club promotions business. He remains a trusted friend to many of the top fighters in the world and genuinely cares about the overall growth of MMA.

“We feel John shares the UWC’s vision and goals for creating more success for MMA in the future. John’s one of the best in the business when it comes to understanding the fans, the fighters, and the sport,” added Foran.

John’s first order of business will be working on the next UWC show which will be held Saturday April 26, 2008 at the GMU – Patriot Center, in what promises to be the BIGGEST MMA Event “EVER” held in the Nation’s Capital / Washington DC area. Look for major announcements in the next few weeks regarding our highly-anticipated fight card and special guests of this historical event. For more information, please log on to , or